Question: How can Starbucks liquor license increase sales by creating a multipurpose after hours space.
I believe Starbucks can increase there revenue by creating an after hours space that consists of a community bar. To obtain the desirability, I propose Starbucks incorporates there community lifestyle in a nightlife setting. Keeping the culture involved however for adults of all ages. I will use design to solve this problem by implementing a multi purpose wall that can be transformed into a bar by a simple mechanism to rotate the wall. The idea is ahead of its time, however it definitely doable with the help of engineers and architects. This idea has relevance, if Starbucks would open as a bar at night many people would be interested in stopping by. To prove my theory I asked 20 people in the 21-28 range in the downtown Denver area if they would go to Starbucks if they opened at night as a bar and I had positive feedback on the idea.
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