A.
Planning: Scope and Timelines.
· The scope for my
project will consist of finding a solution to help solve Starbucks ongoing
dilemma of not making a profit with there stores being closed during the after
hours. Using their liquor license we can
create a solution to their dilemma. The outcome would be a highly crafted
integrated wall transformation system that allows the wall to rotate around
from a coffee bar into a liquor bar. Creating a community vibe after hours
might allow this big business to help the growth of a extension to there
company that hasn’t been put into action.
·My Project exclusions will pertain to the type of liquor
that will be served and the interior design aspect even though they will relate
to the final conclusion to my research.
·My projects constraints will consist of the due date given
by my professor, the time allotted for interviews vs. the time allotted for
designing my idea. Also I will have to set time constraints on my interview
process so that there is a even balance between all aspects of the project. My
timeline will be shown in the Gantt chart.
· Assuming my projects design is put into action. I will
need contractors to design the architectural space. Materials will include
survey sheets and limited supply of resources to build a in-store design. The
personnel needed for this assignment will consist of architects, employees,
executives, as well as consumers. In this project we are assuming that
Starbucks wants to be open after 10pm and serve liquor as a bar.
· Project deliverables that are excluded include: after hour
logo design, an app to order beers through Starbucks and the creation of a bar
space that is combinable with the regular hour coffee bar process.
C.
Investigation: Define Current State
Identify possible issues/ opportunities
· The desired businesses out come is for Starbucks as a
company to grow outside their comfort zone and create a new business for after
hours.
· The user wants a hip bar for after hours that incorporates
coffee and liquor.
· The technology used in my design will create a multi
purpose wall that allows the wall to float on the rotational device that turns
the coffee bar into a liquor bar.
·Generative research is still in process.
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